Project Overview

Granta, a Centre for Hospitality Excellence, provides executive and management training in Catering, Heritage, and Entertainment through a blend of classroom tuition, on-site training, and online resources.

With such a broad offering, there’s a risk of overwhelming visitors. The design, therefore, focuses on clear pathways, balancing simplicity with the prestige of internationally accredited courses, networking opportunities, and industry partnerships.

By emphasizing methodology, the brand maintains a singular vision—future-proofing its growth as it expands its course offerings and deepens its integration into the academic heart of Cambridge.

Laptop displaying a hospitality training website with images of professionals and a text overlay reading 'Elevate Your Career in Hospitality Training.' Buttons for 'Learn More' and 'Book Now' are visible.

Phase One: Market Research

Logo featuring a stylized letter 'G' with a silhouette of a person in a suit and nurse's cap inside the letter.
Logo of Granta Hospitality with stylized letter 'G' incorporating an abstract design of a person wearing a chef hat.

Phase Two: Wireframes and Layout

A low-fidelity wireframe of a website with sections for "Home," "About Us," "Training Programs," "Contact," "Heritage Specialism," "Catering Specialism," and "Entertainment Specialism." Each section includes a Navbar, Header Section, various feature sections, Testimonials, CTA (Call to Action), Newsletter, and Footer. The wireframe outlines the purpose and content for each section, providing a structured layout for the hospitality training center's website.
Web design mockup featuring color palette, typography, buttons, and email entry field. Colors include white, black, navy, pink, and taupe. Typography sections for 'Raleway' and 'Heebo' fonts. Buttons labeled 'Learn More' and 'Book Now.' Background is gradient brown.
Overview of a layout for hospitality training program website with course descriptions, testimonials, and enrollment information.
Five web page layouts for a catering and entertainment program, featuring sections on curriculum, contact information, and FAQs. Each layout includes images and text areas, with a consistent pink background and gray accents for headers.

Phase Three: Final Design and Development

Website homepage of a hospitality training program showcasing courses, testimonials, and training details with images of historic buildings and student activities.